Based on more than 25 years of research and used by more than 150 helmet brands.
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Historically, helmets have been designed to protect against linear motion, with the principal aim of protecting against skull fractures. This is mirrored in current regulatory certification standards. However the oblique impact is a more common accident scenario and most regulatory standards do not certify helmets against those impacts, even though research shows that the human brain is more sensitive to rotational motion than linear motion.
Research and development are one of the cornerstones of our commercial success. Mips’ market-leading expertise has put us at the forefront of the helmet industry. Our ambition is to create a culture that fosters innovation and creativity, and being endorsed by world-leading brands within the helmet industry is a great testimony of that.
Mips gives you the confidence to follow your passion. Whether you’re training for fitness, riding to work, heading out on the mountain, or playing team sports, our mission is safety for helmets.